Investor Awareness Campaigns

Coordinated coverage across every channel investors actually read.

Owned distribution plus a curated network of vetted third-party publishers — reaching opt-in retail investors across the US, Canada, and Germany. Real engagement, comprehensively reported throughout the campaign.

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Service Capabilities

Coordinated coverage across every surface investors actually read.

Single-newsletter blasts don't build awareness. The campaigns that engage real audiences run across newsletters, SMS, push, influencer creators, earned and paid media, and strategic advisory — and we own or partner directly with every one of them.

Newsletter Distribution

Long-standing partnerships with opt-in financial newsletters reaching millions of US, Canadian, and German retail investors — augmented with vetted third-party publishers when reach demands it. Open rates that beat the category. Coverage you can plan around.

SMS & Push

Instant front-of-phone visibility. SMS and push delivery to opt-in subscribers via partner platforms — used surgically, with strict frequency caps and full disclosure compliance.

Influencer Network

2,500+ vetted financial creators across YouTube, X, Instagram, Discord, and TikTok. Every placement is disclosed as paid, scripted in collaboration with you, and reported with raw performance data.

Earned & Paid Media

Direct relationships with 100+ financial trade outlets and 200+ writers. We coordinate placement, sequencing, and message consistency across the surfaces investors actually read.

Custom Landing Pages + Targeted Traffic

Professionally produced and edited issuer landing pages — story, key data, calls to action, and lead capture — paired with targeted traffic from premium financial websites. Investors arrive in research mode, not scrolling a feed.

Programmatic Retargeting

Multi-touch retargeting layered across the campaign so investors who engaged once see the second, third, and fourth touch — across display, social, and native.

Strategic Advisory

Messaging, sequencing, IR calendar coordination, earnings cycle alignment, and roadshow support. We act as your in-house consultants for the full campaign window.

Geographic Coverage

US, Canada, and Germany — coordinated.

Cross-listed issuers and resource-sector clients consistently undervalue the German retail audience. We don't. Frankfurt-listed coverage runs in parallel with US and Canadian distribution, in-language, with regional creative.

  • United States — NASDAQ, NYSE, OTC Markets (OTCQX, OTCQB, Pink)
  • Canada — TSX, TSX-V, CSE, NEO
  • Germany — Frankfurt-listed cross-listings, German-language creative
"Their German-language reach was the unlock. We engaged a meaningful new audience cohort out of Frankfurt that we'd been completely missing."
— CEO, NASDAQ & FSE-listed mining (under NDA)
Reporting

What our reporting actually delivers.

Most firms send you a PDF at month-end. We give you a reporting dashboard from day one and a weekly executive review with the people running the campaign — so you see what's working as the campaign progresses, not after the fact.

Campaign Reporting Dashboard

Newsletter opens, clicks, social engagement, dashboard registrations, video views, click-through rates — collected from each channel's reporting endpoint and shared as the data comes in, not at the end of the week.

Weekly Executive Review

30-minute call with your campaign lead. What's working, what isn't, what we're optimizing next. Direct, candid, in operator language.

Attribution & Sentiment Analysis

Audience reach metrics, social mention velocity, sentiment shifts, click-stream attribution — correlated with our delivery schedule so you can see exactly which channels and creative drove engagement.

Engagement Programs

Four tiers, designed around your IR calendar.

From single-day catalyst amplification to sustained quarterly coverage — the program tier is matched to the timeline your business actually needs.

Single-Day Amplification

For catalyst-driven moments — earnings releases, FDA decisions, partnership announcements, capital market events. Same-day coordinated coverage across newsletters, SMS, push, and the influencer network.

One-Week Coverage

Five business days of focused coverage for milestone windows and short news cycles. Daily reporting and on-the-fly creative optimization throughout the week.

30-Day Campaign

Full campaign launch across the channel mix. Weekly executive reviews, retargeting waves through the back half, and post-campaign attribution at close.

90-Day Program

Comprehensive sustained awareness with multi-phase campaign, optimization cycle, and complete post-mortem. Most clients run this tier — it's where compounding engagement is most visible.

Quarterly and annual engagements available — discussed during the Discovery Call.

Who We Work With

Direct engagements and partner referrals.

Most clients hire us directly — public-company C-suites, IR teams, and boards. We also work as a white-label or referral partner for IR firms, capital advisors, and agencies who need execution capacity their internal teams can't deliver. The engagement structure is transparent either way; the deliverables are the same.

Compliance & Regulatory Expertise

The expertise behind every campaign.

Investor awareness is not just a marketing problem — it's a regulated activity in every jurisdiction we operate in. Working with a firm that has done this for over a decade means working with a firm that knows the disclosure rules, the exchange requirements, and the issuer-side filing windows by heart.

Multi-jurisdiction disclosure

SEC Section 17(b) for U.S. issuers. OSC, BCSC, and ASC paid-promoter disclosure for Canadian issuers. CSE and TSX-V issuer-side news-release requirements. BaFin and Frankfurt Stock Exchange requirements for German coverage. Every campaign carries the correct disclosures within the content for the jurisdictions where it runs.

Issuer-side regulatory awareness

We know your filing calendar matters. Earnings blackouts, 10-Q / 10-K windows, Reg FD considerations, quiet-period rules around capital-market events, MNPI handling protocols — all factored into campaign timing before we go live, not surfaced after.

Pre-launch counsel sign-off

Every campaign's disclosure language is documented and shared with your in-house counsel or outside securities counsel before any content goes out. Counsel red lines are honored. We work as an extension of your compliance posture, not in tension with it.

Audit-ready documentation

Compensation arrangements, channel-level disclosure logs, and dissemination records retained for every campaign. If your auditor, board, or a regulator asks the question later, you have the documentation already organized and ready to share.

Ready to see what a real campaign looks like?

Book a call and we'll walk you through anonymized campaign reporting from a recent engagement in your sector.

Book a Discovery Call